How to See Results in Your First 30 Days as an Amazon Influencer

The first month after being accepted into the Amazon Influencer Program is a crucial window. The initial excitement is high, and the potential to earn commissions is real. However, turning that potential into tangible results requires a strategic approach from day one. Rather than just creating content and hoping for the best, a deliberate focus on a few key areas can help a new influencer see their first earnings and lay the groundwork for long-term success.

Here's how to navigate the first 30 days and start seeing results.

1. Prioritize On-Site Commissions

The fastest path to earning as a new Amazon Influencer is through on-site commissions. This means your videos appear directly on a product’s listing page on Amazon. When a shopper watches a video and then makes a qualifying purchase, a commission is earned. The first, and most critical, step is to get approved for this feature.

To qualify, a few initial videos must be submitted for review. This is where a strategic approach is vital. The first three videos submitted should be of the highest quality possible. This includes clear audio and lighting, a well-structured review, and a compelling showcase of the product. The focus should be on demonstrating the product's features and benefits, showing it in use, and providing a genuine, authentic review. Choosing products that are relevant to a creator's niche and have a strong consumer demand can significantly increase the chances of on-site approval.

2. Start with What’s Already Owned

A common mistake for new influencers is waiting to receive free products before creating content. To get ahead, the first step is to "shop" within one's own home. Look at recent Amazon purchases and other products already owned that are also available on the platform. This strategy allows a creator to produce a large volume of content quickly.

By reviewing items a creator is already familiar with, the reviews will naturally be more authentic and trustworthy. This authenticity is a key component for attracting viewers and driving conversions. Focus on products that solve a specific problem or are popular and highly-rated. The more videos created, the more opportunities there are for on-site placement, which in turn increases the chances of earning commissions.

3. Focus on High-Value Niches

Not all products are created equal in the world of Amazon commissions. A new influencer can see a faster return on effort by focusing on high-ticket items or products in niches with higher commission rates. While a video for a low-cost item might get many views, the commission earned on a sale could be just a few cents. In contrast, a video for a product in a high-commission category, such as beauty, home decor, or electronics, can lead to much larger payouts.

Researching products that have a solid balance of good demand and high commission potential is a game-changer. It's better to create a few high-quality, in-depth reviews for valuable products than to produce dozens of quick, low-effort videos for low-value items.

4. Optimize for Search

Just like on YouTube or Google, Amazon’s search algorithm is a powerful tool. When creating content, think about the keywords a potential buyer might be using. The title and description of a shoppable video should be optimized with relevant keywords.

For instance, instead of just "My New Camera," a better title might be "Review of the [Product Name]: Is This the Best Vlogging Camera for Beginners?" This approach helps the video show up for more specific, high-intent searches, leading to more targeted traffic and a higher conversion rate.

5. Be Consistent and Track Progress

The first 30 days are a test of consistency and learning. The goal is to establish a routine of creating and uploading content regularly. This consistency not only helps a creator build a library of videos but also signals to Amazon's algorithm that they are an active and reliable contributor.

Additionally, paying close attention to the analytics provided in the Creator Hub is crucial. By tracking which videos are getting the most views and conversions, an influencer can identify what is resonating with shoppers. This data provides invaluable feedback for the next round of content creation, allowing for a more informed and profitable strategy moving forward. The first month is about learning, iterating, and proving that the program is a viable avenue for business growth.